Hiring has changed.

More companies today are questioning the traditional recruiting model - and for good reason. As businesses grow more intentional about how they build their teams, they’re realizing that the old way of hiring doesn’t always align with their long-term goals.

As your business grows, there comes a point where marketing can’t be an afterthought anymore.

You know you need help—but the question becomes:
Do you hire a full-time marketing person, or bring in a consultant?

For many businesses, the assumption is to hire in-house. But more companies are starting to realize that this approach can be more complex—and costly—than expected.